Gabrielle Shaw Communications

Hermes Creative Platinum Award

Published 08 / 27 / 2020

Hermes Creative Platinum Award

We are thrilled to have been awarded the Hermes Creative Platinum Award for Product Launch of HURR Collective. The Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and emerging technologies.

GSC positioned HURR as the brand successfully building the bridge between technology and high-end fashion and established co-founder Victoria Pew as a digital and circular economy entrepreneur. The award-winning launch strategy focused on sustainability, enthusing the target audience about the benefits of renting.

GSC was recognised by Hermes Creative Awards for the incredible coverage achieved across broadcast, print and digital, raising national and global awareness and greatly exceeding client expectations. Due to a clever multi-layered PR strategy HURR were able to raise their first round of investment.

Read more about our work with HURR