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GSC launches Forest Essentials into the UK market

To launch Estee Lauder backed Forest Essentials into the UK market, GSC held an incredibly successful event in central London. Here at GSC we specialise in translating concepts for the UK market, and Forest Essentials challenged us to position them at the forefront of the Ayurvedic luxury beauty UK space. With attendees including journalists from Vogue, Tatler, Red, Country and Townhouse and Estee Lauder executives, we set out to drive press and awareness of the brand. Forest Essentials have been pioneers in the Ayurvedic luxury space for the last 20 years, elegantly combining a simple and modern aesthetic with traditional practices of Ayurveda. Forest Essentials is now transforming the Ayurvedic market here in the UK.

 

The event featured their brand film ‘Warrior Princess’, a beautifully shot short film surrounding an empowered woman, how they wanted to make their consumer feel. They explained how their brand emulates this and puts it into practice. In speeches the Forest Essentials Executive team spoke about how they believe in social responsibility, providing factory jobs to local women in Uttarakhand, India. Environmental sustainability is one of Forest Essentials core pillars. They believe that the brand should give back what they take from nature, which is underpinned by the very premise of Ayurveda. Due to GSC heavily believing in these causes and having a strong environmental practice of our own, it enabled us to create an event which emulated these core beliefs.

 

To learn more and explore how we can help your business launch in the UK, please contact us below

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Our Clients

GSC handled the recent investment round announcement for fashionistas favourite bag rental platform, COCOON.

FIND OUT MORE

Gabrielle Shaw Communications was appointed to work with London’s game changing aesthetic doctor,  Dr Vicky Dondos, to launch her book, The Positive Ageing Pyramid, and her clinic, The Firm.

FIND OUT MORE

GSC oversaw the launch of The Grange Festival, a month-long opera and contemporary dance festival, at a crucial juncture following its separation and relocation from The Grange Park to The Grange @ Northington. 

FIND OUT MORE

GSC created an innovative campaign for Selfridges' Project Ocean: a long-term partnership with the Zoological Society of London to protect our oceans. 

FIND OUT MORE

GSC represents Bicester Village, helping drive domestic and international visitors to the beautifully landscaped open-air luxury-for-less shopping destination in Oxfordshire.

FIND OUT MORE

As AMEX’s Thought Leadership agency, GSC curates the bi-annual thought leadership series – The American Express Insights Network. This successful series of C-suite networking events invites AMEX’s top merchants to attend live panels with global industry experts.  

FIND OUT MORE

Building on the success of the 2018 inaugural British Fashion Council Designer Pop-Up at Bicester Village, GSC helped conceptualise and launch an expanded boutique for 2019, showcasing 30 British designers in a flagship location at the luxury shopping destination.  

FIND OUT MORE

GSC worked as Peroni’s global communications agency for over ten years, creating their global style and advocacy programme and building their reputation among trendsetters and opinion-leading consumers worldwide

FIND OUT MORE

GSC manage press and influencer work for Ladurée, with a special focus on creating high profile collaborations, as well as product launches, managing new shop openings and helping to drive both instore and online sales.

FIND OUT MORE

GSC acts as Nurse Jamie’s UK marketing team, managing brand communications, sales, training and liaising with key accounts. We were briefed to make Nurse Jamie synonymous with transformative, at home treatments and to drive sales in the UK across Net-a-Porter, Cult Beauty and Harrods

FIND OUT MORE

To celebrate Lunar New Year 2019 at Bicester Village, GSC invited journalists to join the launch of 'Celebrating China', an exciting designer pop-up at Bicester Village curated by international fashion writer and influencer Susie Lau

FIND OUT MORE

White Desert, a pioneer in Antarctica luxury adventures prides itself on revealing the interior of Antarctica to its guests. The entire experience is run on strict ecological guidelines and all emissions are offset via the Carbon Neutral company. As a longstanding client, GSC represents White Desert globally on communication and partnerships.  

FIND OUT MORE

GSC was asked to heighten awareness of the global sustainability platform, Positive Luxury, which awards a Butterfly Mark to those luxury brands demonstrating a measurable commitment to sustainability

FIND OUT MORE

HURR is the UK’s first peer-to-peer wardrobe rental platform giving members access to an unlimited online wardrobe of must have contemporary and designer pieces.

FIND OUT MORE