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Gabrielle Shaw Communications // PR and Marketing

CASE STUDY

Whitechapel At Windsor - Unique Transatlantic Cultural Partnership

Whitechapel Gallery at Windsor


A prestigious and highly desirable private residential community spanning 416 acres on the oceanfront in Florida between the Indian River and Vero Beach, Windsor was established in 1989 by Hilary and Galen Weston.

The original vision for the community was to create an idyllic village by the sea offering community spaces framed by timeless architecture and design that celebrates the unspoiled tropical setting.


OUR WORK TOGETHER - GSC’s work with Windsor focused on establishing it as a creative, cultural hub for the arts, broadening its appeal in the international homeowner market. The Windsor Arts Programme and the partnership with highly respected The Whitechapel Gallery London, gave rise to the Whitechapel at Windsor, which in its first year saw the likes of Romanian twin artists Gert and Uwe Tobias exhibit in Florida.

This programme gained pace the following year with an exhibition of work by acclaimed artist Jasper Johns and Windsor was placed at the fore of the developing art story. Launching the programme to industry influencers and media at Dover Street Arts Club before a tandem trip around Art Basel Miami, saw Windsor firmly moving in new cultural circles and establishing its wider artistic footprint.

Notable Projects Include

Weston Family Profiling

Windsor Arts Programme

Windsor Whitechapel Partnership

Windsor Art Committee

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    Christine & Salvatore Ferragamo at Windsor Florida

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    Whitechapel Gallery at Windsor, Jasper Johns.

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    Windsor Charity Polo Cup